A lack of job seekers applying for your open roles limits your candidate pools. Inadequate candidate pools impact how long roles remain open and your quality of hire.
Understanding why job seekers ignore your open roles helps you fix the issues. The following are five of the top reasons and tips to resolve them.
These are potential reasons why job seekers are ignoring your open roles:
Your Job Postings Do Not Mention Income, Benefits, and Perks
Job seekers desire information about the income, benefits, and perks included with a role. These details help determine whether a job seeker should invest the time in applying and interviewing. A lack of transparency encourages job seekers to apply to other open roles.
Your Open Roles Do Not Offer Flexibility
Most job seekers want remote or hybrid roles and a flexible schedule. Not including these factors in job postings encourages job seekers to find roles elsewhere.
You Lack Skills-Based Hiring
Job seekers prefer employers who hire based on skills and abilities rather than specific degrees and experience. They want roles they feel qualified for based on their knowledge, capabilities, and cultural fit regardless of whether they went to college or worked in similar roles for many years.
Your Employer Brand Needs Improvement
Many job seekers visit employer review sites to learn how current and former employees feel about a company. Reading about adverse employee experiences suggests job seekers should find roles with other employers.
These tips encourage job seekers to apply to your open roles.
Include Income, Benefits, and Perks in Your Job Postings
Job postings that share the income, benefits, and perks included with an open role attract more applications:
- Job seekers look for competitive compensation that supports their goals and lifestyles.
- Including the desired information demonstrates transparency.
- Narrowing the applicant pool reduces hiring costs.
Attractive benefits and perks include:
- Health insurance
- A retirement plan with a company match
- Generous paid time off (PTO)
- Paid family leave
- Professional development opportunities
- Tuition reimbursement
- Remote or hybrid roles
- A flexible schedule
Emphasize Skills-Based Hiring
Hire for knowledge and skills rather than degrees or experience levels. Most job seekers prefer companies that prioritize skills and offer growth opportunities without specific educational requirements or years of experience.
Elevate Your Employer Brand
Showcasing positive employee experiences strengthens your employer brand. A great work environment attracts job seekers to your open roles.
These strategies can strengthen your employer brand:
- Create a branded careers page highlighting your company’s mission, vision, and values.
- Share employee photos, videos, stories, and positive testimonials.
- Support positive employee experiences.
- Encourage employees to leave positive reviews on employer review sites.
Partner with a Staffing Agency
Work with SURESTAFF for help finding qualified candidates to fill your open roles. Contact us to get started today.